Philip Kotler
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Framework for Marketing Management 6th Global Edition, ISBN-13: 978-1292093147
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Kellogg on Marketing: The Marketing Faculty of the Kellogg School of Management 3rd Edition, ISBN-13: 978-1119906247
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Marketing Management 16th GLOBAL Edition by Philip Kotler, ISBN-13: 978-1292404813
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Principles of Marketing Global 17th Edition, ISBN-13: 978-1292220178
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